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When an e-commerce business aims to increase its conversion rate, strategies and actions typically focus on optimizing paid campaigns, improving the website, and even the purchasing process. However, the impact of post-sale services on conversions is often overlooked.

Inventory management is crucial for the success of an ecommerce business. Poor coordination of processes and resource management can lead to a company's downfall. Accurate growth forecasts are essential, but so is understanding customer behaviour and knowing your costs precisely.

There are many horror stories in ecommerce, but one of the scariest is undoubtedly the management of returns and exchanges. This process is often associated with being complicated and negative for the brand. However, far from this perception, returns and exchanges can actually help you improve your ecommerce and turn a scary plot into a beautiful love story.

Starting an ecommerce from scratch can be an exciting adventure, but it’s also full of uncertainties. From the beginning, you’re likely to have many questions about how to start and grow because the goal of any ecommerce is to grow year after year. For all these reasons, here are 10 key points you should keep in mind when launching your ecommerce. Let’s get started!

One inevitable aspect of every ecommerce business is that customers will want to return or exchange products. This is inherent in the very nature of ecommerce operations. Unlike physical stores, where customers can see, touch, and try on products to ensure the correct size, in ecommerce, this is not possible, making returns unavoidable. However, what you can do is turn this challenge into an opportunity for your ecommerce business.

No one and nothing can prevent returns from happening in your ecommerce. However, you can optimize the process to improve both your operations and provide a better experience for your customers. This is where instant exchanges come into play.

In the ecommerce sector, both customer loyalty and acquisition are crucial, but their importance can vary depending on the business model, target market, and the phase the company is in. Before discussing which strategy ecommerce businesses are focusing on today and why, let's explore the pros and cons of each approach.

Making return policies more flexible should be a priority for brands. Offering different collection options, various return methods, and establishing an exchange policy are things to consider when optimizing the reverse logistics process. In this post, we will focus on instant exchanges and give you 3 reasons why this is an operation you need to activate in your ecommerce right away.

A bad post-sales experience can cause 9 out of 10 customers who have already purchased from you to never do so again. In other words, poor post-sales service directly impacts your repurchase rate, leading to a loss of profitability for your business.